How To register Business on Google my Business
Google My Business has appeared as an alternative to the Yellow Pages and business directories. Its role is to help consumers find local products and services online – and get data about the companies they are interested in. As an entrepreneur, you can use this free service to boost brand awareness, reach more customers and boost sales. The first step is to create and require your business listing on Google.
Tip
Setting up a Google My Business listing takes just a some Few minutes – that’s the easy part. What values most is to create a compelling profile and then use it to engage with your customers and build trust.
What Is Google My Business?
Building a strong online presence is no higher than optional. Google processes 3.5 billion searches per day, records Business Insider. Customers worldwide use this search engine to look up their favorite brands, connect with service providers and find products that fit their requirements. If your business doesn’t show up in local searches, you’re abstaining out from potential customers and sales.
Google My Business, a free service for local companies, can boost your online promotion and marketing efforts. This tool allows users to manage their business information over Google Search and Maps so that consumers can find them more easily. At the same time, it gives valuable insights into consumer behavior, before-mentioned as the number of people who view your listing, points out La Salle University.
With this service, business owners can easily reply to customer feedback and share related information. For example, if you’re changing your opening hours, you can update the information through Google My Business. You may also add links to your website and social media pages to boost organic traffic. Furthermore, customers can give reviews, ask questions, and share photos.
Create a Business Listing
Setting up Google My Business is straightforward. Log in to your Google account by your business email domain and then move directly to Google My Business. Enter your Business name, address, industry, location, phone number, and website address. When you’re done, click “Finish” and take the steps required to verify your business on Google by phone, email, or mail.
If you choose the following option, you receive a postcard within two weeks.
Log into your Google My Business account, click “Verify Location,” and access the five-digit code on the postcard. Remark that your company may already be listed on Google. If that’s the case, you require to claim and update your business listing. To do so, log in to Google My Business, type your company’s name in the selected area and follow the previous steps to verify your listing.
Next, optimize your business listing to raise its visibility online and make it more appealing to customers. According to Google, companies with complete listings are doubly as likely to be considered reputable. That’s why it’s important to provide as sufficient information as possible.
Why Doesn’t My Business Show on Google Maps?
According to a 2013 study by the Oxford Internet Institute, Google is a specific most popular website in the world. For businesses, Google’s map application, Google Maps, is a helpful way to reach customers who are searching for a similar business. If your company is not displaying up on Google Maps, the difficulty is usually quick to improve; by taking steps to add a listing for your business, you can connect with enduring customers and increase visibility among potential customers
Adding a Google Places Listing
The simplest way to get your business to appear on Google Maps is to create a listing in Google Places. Google Places is a service that supports your company to show up on Google Maps, Google search results, and Google Plus. According to Google, companies that have a Google Places listing are also likely to show up when users search for similar businesses. To add a listing, you will need to sign in to your Google account, visit the “Add a Listing” region of Google Places (see Resources below) and enter your company’s phone number. To make it easier for employees to update your listing in the future, Google suggests that you use a business email address rather than a personal account.
Claiming Your Business Listing
When you try to add a listing for your company, you might find that Google already has data about your business. Alternatively, another user may have interrupted your company’s listing; in that case, it will stop showing up on Google Maps. In either case, you can take over and boost visibility by claiming the listing. To do so, log in to your account, enter your company’s contact number and edit your listing details as required. At that point, you’ll need to verify your listing to approve that you are the owner. Google allows you to request a verification code by text message to your business phone or by standard mail to your business address. After you receive the code, you can access it on the website to complete the claiming process.
Adding Relevant Business Details
When a user searches for a particular type of business, Google uses the data in your Google Places listing to help them find relevant results. If your company’s specifications are incomplete, Google will not know how to categorize them, which can negatively impact your visibility. To update your listing, sign in to your account and click the “Edit” link. Fill out as many fields as possible, paying special consideration to the “Categories” section. Accurate, appropriate categories will help your company show up on related searches.
Waiting for Verification
Though the editing process for a Google Places listing is fast and useful, it can take time for the changes to show up on Google Maps. According to Google, the verification manner alone can take up to two weeks. Once you have verified your account, it may take additional time for your company to start displaying up in search results. At that point, your company will start to show up on Google Maps results, so users can search for directions and locate additional information on your Places listing.
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