Digital Wheel is a leading Institute for Digital Marketing Courses. The course will be fulfilled by highly experienced and certified trainers who are considered as one the best trainers in this industry, which leads to a unique learning experience. The course is studded with hands-on workouts on each topic that is covered in the training. Many of our past participants are working for several companies as digital marketing professionals.

Why Digital Marketing Training with Digital Wheel?

We developed our company by providing our participants with quality training and the best support that we can, and we would love to show that we’re 100% committed to thousands of our participants.

Explore the magic in the Search Engine season with our Digital Marketing Courses in Shamli. This course is designed to help you get the fundamentals of Digital Marketing which includes pay-per-click (PPC), Search Engine Optimization (SEO), social media, web analytics, content marketing, conversion optimization, email, and mobile marketing. Digital Marketing is one of the world’s fastest-growing platforms, and this course will promote you in the marketplace with a profitable career.

What Is Digital Marketing?

Digital Marketing can be defined as an individual marketing strategy that is performed on digital platforms through Internet Medium to reach the target audience. When related to traditional marketing, search analytics gives you an additional edge in Digital Marketing. Analytics empowers the business to examine the success in their business strategies and provides the required data to transform the strategies to suit the market requirements and improve ROI.
With our Digital Marketing Training, re-discover your creative ability to design significant marketing strategies to promote a product/service related to any company from any business sector.

Are You A Non-Technical Person Without Programming Skills, But Still Want To Try A Career In IT?

Digital Marketing is the best course for you. It doesn’t need any programming skills, as familiarity with the internet is enough to master the concepts to pursue a successful career. A few months of dedicated efforts will assure a rewarding career in the space of IT. The demand for Digital Marketing professionals is passing the supply and this is creating ample job opportunities for non-technical graduates. We accommodate you to crack a job by doing the handholding from training to placement.

Who should do Digital Marketing?

• Working Professionals
• Branding / Sales / Marketing Professionals
• Students
• Entrepreneurs
• Startups
• Housewives

Opportunities For Digital Marketers

You can start a website (Blog)

• You can start an App/Video Channel monetize

• You can start a Digital Marketing Agency

Course Curriculum

1: Digital marketing Introduction

• Introduction to Digital marketing
• Comparison of Traditional and Digital Marketing
• Statistics of Digital Marketing
• Benefits of Digital marketing
• Latest Digital marketing trends
• Digital Marketing strategy for websites
• Challenges in Traditional Application
• Career opportunities in digital marketing

2: Content Marketing

• Article and promotional marketing
• Social media content
• Web site and email content
• Online Promotion

3: Social Media

• Basics of social media marketing
• Facebook fan page creating
• Facebook marketing
• Facebook Paid to advertise
• YouTube marketing
• Twitter marketing
• LinkedIn marketing
• Pinterest marketing

4: Google Ad Sense and Affiliate Marketing

• Online money earning strategies
• Planning a website for Adsense
• What is Adsense?
• Implementing Ads in a Website
• What is Affiliate Marketing
• Types of Affiliate Marketing
• Making Money using Affiliate Marketing

5: Webinar Marketing

• Webinar marketing & benefits
• Logistics, Direct interaction
• Launch feedbacks, webinar platforms
• Webinar tools and services
• Guidelines for a successful webinar

6: Keyword Research & Competition Analysis

• Introduction to Keyword Research
• Types of Keywords
• Keyword Research Methodology
• Business Analysis
• Product/Services Categorization
• Google Keyword Planner Tool
• In-depth Analysis with Keyword Planner
• Other Keyword Tools
• Competition Analysis
• Manual Competition Analysis
• Paid Competition Analysis tools
• Finalizing the Keywords List

7: Hashtag Viral Marketing

• How to use Hashtags for your business
• Find hashtags related to the main key-board
• Research Trending Hashtag
• Hashtags on Facebook & Twitter to generate traffic
• Track your Hashtag impact
• Speed it up- tools to detect hashtag strength
• Track your Hashtag impact

8: Whats app Digital Marketing

• Whatsapp marketing for business
• Communicate better using texts, image studio, videos
• Increase audience engagement
• Reinforce credibility by providing immediate customer support
• Build long-term relationships & create loyal brand advocates

9: Mobile marketing

• What is mobile marketing
• Best practices of mobile marketing
• Types of mobile marketing

10: Freelancing Techniques

• Freelancing website, best practices
• Registering on freelancing websites
• Applying for online jobs
• Micro job sites-application, & posting
• Forum promotions Accepting payments

11: Lead generation

• How to create your ‘Bribe‘ offer
• How to create A high Converting page
• Joining give away events
• Adding your offer to the Thank you page
• Ad swaps- from third party sites

12: Creating a Blog

• Steps to blog marketing success
• Create your blog- your business details
• Customize your blog – be professional
• Posting – Getting the word out
• Marketing tools-Using them

13: Landing Page Techniques

• Elements of landing page
• Acquiring stunning landing pages
• WordPress themes & plugin
• CTA placement & optimization
• Landing page from third party sites

14: Search Engine Optimization (SEO)

• What is SEO
• How Different Types of Search engines work?
• Google Analytics
• Search Engine Algorithms and Updates
• Google Webmasters Tools (Web Console)
• Keyword Research Process
• Competition Analysis
• Google Keyword Planer
• On-Page Optimization strategies
• Off-Page Optimization Local SEO Strategies
• Reports and SERP Management
• CMS SEO Plugins
• Benefits of Using ROBOTS.TXT
• Advantages of Sitemap
• Use of .htaccess file in SEO

15: Online Advertising & PPC

• Search ads
• Display ads
• What is Pay per Click Marketing
• Importance & Benefits of PPC
• Other Pay -per-Click Provider
• What is Google Adwords?
• How to set up PPC Campaign
• Google Adword Networks
• Search Partners-(AOL, Earthlink,
• Powered by Google, Site Search
• Google Adword Structure
• PPC campaign Navigation
• Use Multiple Account
• What is “Click-through Rates”
• What is the impression?
• What is “Cost/Conversion”?
• What is Tracking Code?

16: Email Marketing

• Collecting email addresses
• Basics of Email Template Structure
• How to Design Email Templates?
• Sending Mails
• Email Segmentation

17: Design Graphics

• Graphics effectively communicate
• Visual representations of information
• Create your graphic for clients and social media. In 2019 Graphics will rule
• Graphics are more appealing than text.

18: Become a Certified in 60 Days

• Google Analytics
• Google Adwords

19: List Building Techniques

• How to design your squeeze page for maximum conversions
• Split testing your squeeze pages
• Setting up your Broadcast Schedule
• Launching your list building campaign

20: Google Analytics Topics

• Basics of Google analytics
• Tools for website analytics
• Installing Google Analytics on the website
• Parameters of Google Analytics
• Reporting and Analysis
• Goals and Funnels
• Segmentation and Filters

21: Optimizing a Web Site for Online Marketing

• Web site Concepts
• All about Domain names
• Choosing the right hosting company and domain
• Analyzing the Website
• Web site maintenance and management
• Mobile sites

22: Live Streaming

• Learn to use live streaming for online branding
• Configuring broadcast settings
• Different types of broadcast
• Create a scope
• Promote & interact with your viewers

23: Youtube Marketing

• Video optimization
• Promoting on YOUTUBE
• Monetization
• SEO for youtube
• Youtube Analytics